In the media

We regularly find our products featured in media articles and have collated this collection to help you find products that others have tried and tested and that you may also benefit from.
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11 Products Under $20 That Will Finally Soothe Those Cracked, Dry Heels
Click to view why Health selected our Heel Balm as 1 of the 11 products that will help you soothe cracked, dry heels.
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30 Beauty Experts Share Their Favorite Cheap Product On Amazon That They Can’t Live Without
Find out why our Heel Balm was selected as 1 of the favorite cheap products you can find on Amazon.
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Shoppers With “Extremely” Dry Heels and “Thick Calluses” Say This $10 Foot Cream Makes a Difference in 1 Day
Humbled with the glowing mention our Heel Balm has received by InStyle’s. Click to view more and why our product makes a difference.
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11 Amazing Brands New to Amazon
Loving Cafemom’s mention of our brand as one of the 11 brands to check out on Amazon. Find why our heel balm has more than 11K reviews.
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The Best Hand Creams Under $25, According To Our Editors
9 hard-working—and affordable!—formulas to soothe chapped hands.
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5 ways to thrive in SADnuary
Maria Tallarico from Vancouver is Awesome, prioritises personal care and mental well-being while experimenting with new interests and tips for the winter season.
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Home spa skin care treatments to feel good when you go outside [expert tips]
Canadian living asked JESSICA DOSTIE for all the pro tips and tricks when it comes to home spa treatments.
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Smile high club
Dentist Dr. Farshid Shahbazi provides her opinion on her tips to build confidence with your smile
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The Winners of the 2022 ELLE Beauty Grand Prix Revealed
From coast to coast, Canadian jurors put dozens of beauty products–from skincare and makeup to hair care and body care–to the test for the 25th edition of ELLE’s Beauty Grand Prix. Here’s the cream of this year’s crop. Finally!

Our Reviews

amazon ca

I appreciate your products. I would like to thank you for your attention to my request
and congratulate you on the quality of your products.

Annie Lapalme, Quebec

Flexitol Heel Magic and I am extremely happy with the results I have gotten
in 2 weeks! My heels are beginning to look normal again!!

Patty Galea, Ontario

A single application to my cracked, dry, itchy, chapped lips.
Finally this flexitol lip balm. Had a most perfect result.

Manon, Quebec

I was suffering with a swelling and itchy eyelid – I spotted this cream at a
Flexitol display in London Drugs, and decided to give it a try. Just shy of two weeks later,
the eyelid is no longer swollen, the dry skin is almost gone.

Naomi Williams, Alberta

I recommend your product to a lot of people, as I am a Foot care Nurse.
I have even asked our Wal-mart in Wallaceburg to please keep your product stocked.

Jackie Jeffs, Ontario

I came across your heel balm and tried and I’m blown away.
So I just wanted to share my positive review that this product made a difference for me.

Amna farooq, Alberta